Treat yourself to high-performance Cinnamon from AudioQuest's 'Indulgence Series' of HDMI cables. Boasting solid 1.25% silver-plated Long-Grain Copper (LGC) conductors, Cinnamon delivers low jitter, low distortion audio as well as superb picture quality. Cinnamon's signal conductors are controlled for digital audio direction. The bi-directional Ethernet communication and audio return channel is enabled. AudioQuest has a well-earned reputation as a manufacturer of exceptional analog video cables. However, the advent of HDMI in 2004 presented a new set of design challenges that needed to be solved. In order for AudioQuest to maximize audio and video cable performance over HDMI, new materials and higher levels of manufacturing precision were employed to handle the high-speed, wide-bandwidth signals of HDMI. While the basic blueprint for HDMI cable construction was established by the HDMI steering committee (HDMI, LLC), AQ examined areas that could be optimized within the established framework. Several of the analog audio and video design elements that have proven so important over the years turned out to be meaningful to HDMI signal design. Solid core conductor technology, conductor metallurgy, insulation material and overall precision of manufacture have all been carefully optimized to create a superior line of HDMI cables. With the Indulgence Series of HDMI cable, AudioQuest is proud to introduce the next evolution of HDMI cable performance. Why the word "indulgence"? When we set aside the time for audio/video entertainment in the home we are, after all, allowing ourselves a bit of well-earned personal indulgence. We allow ourselves time for emotional transportation via video and sound.