Nano Cell™ Display delivers truer colors, reduced reflectivity and deeper black levels, even at a wider viewing angle. Nano Cell™ Display improves color accuracy with its expanded color gamut while absorbing unwanted light. LG AI (Artificial Intelligence) SUPER UHD TVs with ThinQ becomes the hub for your connected smart devices. Beyond apps and entertainment, LG AI TV uses intelligent voice control with the Google Assistant built-in, plus Amazon Echo compatibility to create a hub for the smart home and beyond. Enjoy a more lifelike picture with superior depth, sharpness, and remarkably accurate color. Originally developed for LG OLED TVs-the Best TV Ever-and now available on LG AI SUPER UHD TVs with ThinQ, the 7 Intelligent Processor enhances 4K HDR content for a truly cinematic experience. Discover previously unseen detail with a vibrant, natural picture. Different zones of light across the screen can brighten and dim independently, enhancing contrast and achieving deeper black levels for a rich, lifelike image. Nano Cell™ Display has the ability to display a wider spectrum of spectacular colors than conventional TVs, resulting in bluer skies, greener grass and a more lifelike picture with precise, subtle gradation of shades. Bluer skies, greener grass, and the faint blush of a cheek: Nano Cell™ Display reveals more than a billion colors, 64 times more detailed than conventional TV. This ability to display more shades results in superior color fidelity and more lifelike images. A beautifully slender bezel accentuates the premium LG SUPER UHD screen along the four sides without distraction from the breathtaking picture.